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ANDREA MORRISON DESIGN
2022 TOYOTA U.S. Figure Skating Championships
I was the lead designer for the 2022 Toyota U.S. Figure Skating Championships was held from January 3–9, 2022 at the Bridgestone Arena in Nashville.
PROJECT TEAM: Andrea Morrison, Creative Director; Kevin Leonardo, Events Director
MY ROLE: I created all promotional artwork leading up to the event, as well as, all print, digital and publication artwork for the event. This was a challenge our small department was in a transition period and my time was divided between U.S. Champiosnhips, HQ redesign, other USFS projects and training a new graphic designer.
GOAL: To create event signage that represented "Music City, USA" and all areas of music (not just Country music).
AUDIENCE: This project was seen by over 10,000,000 people on NBC Universal platforms..
JUMP TO 5:19 TO VIEW SIGNAGE ON NBC
print signage
Jump to 5:19 to view the on NBC
print signage
print signage
digital signage
DIGITAL ARTWORK
digital artwork
event program
event program
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